



frst. need. fit.Agile Creativity sells ideas instead of resources.
Your momentum, without delay you're off. frst is unusual, challenging and crucial. That's why we no longer have queues, but capacities. frst only comes in responsive and scalable. Right from the start. Start number: +49 711 410 270 74
We know well the nervous expectations. And frst never acts speculatively. Because of resources, responsibility - and nerves. The first thing frst does is create clarity. When we subsequently lift the world off its hinges, we also know what it was for - the goal.
We distinguish again between important and urgent. What happens? The critical path becomes visible. frst is your chance to manage complexity at all. Where channels and messages become more complex, Agile Creativity is the method that provokes the difference.
A century of experience? Not uncommon. Our teams are made up of the intuitive power of people who have already made a lot of things happen. Often we recognise what it takes before you can brief it. Not through routine, but by discovering new things where you think you know everything.
Free resources? No, free artists. We are matchmakers. We look for suitable expertise for each project. Not the other way round. So only people with high expertise work on your project. Not those who happen to have time. Because that often happens. But nobody tells you that.
There is something else. Not only the right people. But also the right quantities. Agile means that we don't have to use resources to capacity. We can use them exactly. What it needs. Who it needs. How much it needs. Pay per use, in other words.
The art of omission. We have mastered it. Agility is quality management in action. That means not only thinking, but also thinking along and thinking ahead. Deriving from this exactly what is needed at the moment. And what is not needed.
Full service? Almost always a lie in agencies. At least if you define service as broadly as we do. When you do what it takes to achieve a goal. We build you a house, paint you a picture or sing you a song. Full crafting at the highest level, that's our service.
Our services - media-neutral and transdisciplinary
Strategy
– Campaign Strategies & Image Communication 20
– Conception of brand personalities
– Purpose, mission statement, mission/vision
– Brand positioning
Design
– Corporate Design
– Graphic & motion design
– User interface & experience
– Product & interior design
Inspiration
– Keynotes & Impulse Lectures
– Impulse Workshops
– Networking Events
– Case Studies & Success Stories
Analyse
– Context Studies & Research
– Market, competition & stakeholder analyses
– Needs analysis / goal setting / clarification
– Creative consulting
Creation
– Content Creation (Film and Foto)
– Pre- und Post Production
– Medienplaning
– Digital-Dummies
Apply
– Media adaptations
– Format & language adaptations
– Brand, market & industry adaptations
– Platform adaptations
Multiply
– PR Konzeption & Management
– Mediaplanung, Seeding & Distribution
– Influencer Acquisition & Management
– Sponsoring & Fundraising
Integration
– Team support (Ressources and Competence)
– Training & Knowledge Transfer
– Manuals, Documentation & Training
– Migration & Integration
Transformation
– Value and culture development
– Transformation and change communication
– Internal Communication
– Organisational development
Supply ChainManagement
– Quality management / quality control
– Supply Chain Management
– Tendering / Procurement Consulting
– Service Purchasing / Negotiation
Controlling
– Project planning
– Project Controlling / Project Management
– Project Controlling
– Project Infrastructure Management
Strategy
– Kampagnenstrategien & Imagekommunikation
– Konzeption von Markenpersönlichkeiten
– Purpose, Leitbild, Mission/Vision
– Markenpositionierung
Design
– Corporate Design
– Graphic- & Motion Design
– User Interface & -Experience
– Product- & Interior Design
Inspiration
– Keynotes & Impuls-Vorträge
– Impuls-Workshops
– Networking Events
– Case Studies & Success-Stories
Analyse
– Context Studies & Research
– Markt-, Wettbewerbs- & Stakeholderanalysen
– Bedarfsanalyse / Zielfindung / Klärung
– Kreativberatung
Creation
– Content Creation (Film und Foto)
– Pre- und Post Produktion
– Medienplanung
– Digital-Dummies
Apply
– Medienadaptionen
– Format- & Sprach Adaptionen
– Marken-, Markt- & Brachenadaptionen
– Plattformadaptionen
Multiply
– PR Konzeption & Management
– Mediaplanung, Seeding & Distribution
– Influencer Acquisition & Management
– Sponsoring & Fundraising
Integration
– Team support (Ressourcen und Kompetenzen)
– Trainings & Wissenstransfer
– Manuals, Dokumentationen & Schulungen
– Migration & Integration
Transformation
– Werte- und Kulturentwicklung
– Transformations- und Change Kommunikation
– Interne Kommunikation
– Organisationsentwicklung
Supply ChainManagement
– Qualitätsmanagement / Qualitätskontrolle
– Supply Chain Management
– Tendering / Procurement Consulting
– Service Purchasing / Negotiation
Controlling
– Projektplanung
– Projektsteuerung / Projektmanagement
– Project Controlling
– Project Infrastructure Management

"I think frst has the potential to redefine old rules and ways of working in the creative industries and bring back the fun and fire."
Tobias Ulmer – Advisoryboard frst

"What I appreciate about frst is that I have a contact person for many years who organises flexibility at the highest creative level and develops custom-fit solutions as a team."
Björn Weller – Head of Brand and Digital Experience (SCHOTT)

"The team at frst supported us in a few days for our PXP campaign and delivered an incredible result. They took the pulse of everyone involved in the NGO and beyond."
Fetsum – Federal Merit Winners (PxP Festival)

"I think it's great how versatile frst is. From short content pieces to long-term strategy concepts. It's simply fun."
Christina Rettig – Head of Communications (SCHOTT)
CLIENTS
Our talents work for top international brands in B2C and B2B.